condom giveaway by spin magazine meets resistance

CDC HIV/AIDS/Viral Hepatitis/STD/TB Prevention News Update Condom Giveaway by Spin Magazine Meets Resistance Crossen, Cynthia
October 21, 1988

Wall Street Journal (10/21/88), P. B4 Many stores, including all 1300 Waldenbooks, are refusing to carry the November issue of "Spin" magazine. The music and life-style publication, aimed at the 18-30 year-old AUdience, included condoms in all 140,002 copies. The magazine included a Trojan condom, along with a discreet pitch from manufacturer Carter-Wallace Inc. An editorial message inserted in each magazine advises readers that condoms are the only known protection against AIDS. Waldenbooks said it did not oppose the idea, but said that the way "Spin" designed the cover made it look like the editors were using the condoms to sell the magazine.

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