Resource Logo
CDC HIV/AIDS/Viral Hepatitis/STD/TB Prevention News Update

GREAT BRITAIN: Collecting Condoms and Avoiding STDs Is Aim of Super Mario-Style Safe-Sex Game


Leicester Mercury (UK) (12.09.2013)

The Leicester Mercury reported that the Leicestershire Teenage Pregnancy Partnership (LTPP) in Leicestershire, England, recently launched “Game On,” a teen-oriented, Super Mario-style online game that promoted safe sex and sexual health. Players had to avoid STDs, alcohol, and drugs; and collect condoms to “rubber up” in the “Game On” world, which was similar to the Super Mario Nintendo series. According to LTPP Commissioning Manager Katie Phillips, “Game On” promoted the partnership’s services and allowed teenage gamers to compete against each other while learning important messages about avoiding risks. LTPP developed “Game On” based on the success of an earlier, similarly themed YouTube video, which received 600,000 views and continued to be popular. Phillips stated that a consultation with 500 young people helped LTPP understand teen’s media preferences, which indicated that “Game On” should be available on smartphones and tablets. The game allowed LTPP to present information in a fun way, with a serious message about cutting the number of teenage pregnancies. Phillips noted Leicestershire recorded 303 teenage pregnancies in 2011, and expressed hope that a report due in February 2014 would indicate the number had dropped far below 300.


Copyright © 2013 -CDC Prevention News Update, Publisher. All rights reserved to Information, Inc., Bethesda, MD. The CDC National Center for HIV, STD and TB Prevention provides the following information as a public service only. Providing synopses of key scientific articles and lay media reports on HIV/AIDS, other sexually transmitted diseases and tuberculosis does not constitute CDC endorsement. This daily update also includes information from CDC and other government agencies, such as background on Morbidity and Mortality Weekly Report (MMWR) articles, fact sheets, press releases and announcements. Reproduction of this text is encouraged; however, copies may not be sold, and the CDC HIV/STD/TB Prevention News Update should be cited as the source of the information. Contact the sources of the articles abstracted below for full texts of the articles.

Information in this article was accurate in December 11, 2013. The state of the art may have changed since the publication date. This material is designed to support, not replace, the relationship that exists between you and your doctor. Always discuss treatment options with a doctor who specializes in treating HIV.