CDC HIV/AIDS/Viral Hepatitis/STD/TB Prevention News UpdateUNITED STATES: Nickie Minaj Fronts the 2013 MAC Viva Glam Campaign
January 18, 2013
The Moodie Report (01.17.13)
Hip-hop singer Nicki Minaj is continuing her role as the face of MAC Cosmetics’ Viva Glam Campaign for 2013, and is promoting a new, limited-edition pastel lavender pink shade of lipstick and “Lipglass .” These new products will be available globally beginning in February, and 100 percent of the purchase price will be donated to the MAC AIDS Fund’s (MAF’s) global efforts to assist women, men, and children living with and affected by HIV/AIDS. MAF was established in 1994 and has raised more than $224 million exclusively through the sale of MAC’s Viva Glam lipstick and Lipglass.