AEGiS-07IAC: Press coverage of the VI International AIDS Conference: a comparison of the popular and medical press.

7th International AIDS Conference


Florence, Italy — June 16-21, 1991

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Press coverage of the VI International AIDS Conference: a comparison of the popular and medical press.

Int Conf AIDS 1991 Jun 16-21; 7:453 (abstract no. W.D.4260)
Babiak I, MacFadden D; Fisons Pharmaceuticals, Pickering, Ontario Canada

OBJECTIVE: To compare the press coverage of the VI International AIDS Conference by both the lay and medical press in the period during and after the conference, to analyze the coverage in terms of emphasis placed on medical and non-medical issues and to compare the coverage locally in San Francisco to the Canadian press.

METHODS: All three major San Francisco daily newspapers (SFDN) were scanned during the conference for all articles relating to AIDS and conference activities. In addition, a newswire clipping service did the same with all 27 major Canadian newspapers (CDN) and 15 Canadian medical publications (CMP) both industry and physician related. All articles, regardless of size or prominence were reviewed and classified according to content.

RESULTS: TABULAR DATA, SEE ABSTRACT VOLUME.

CONCLUSION: The SFDN carried 81% more articles than were accepted by CDN through wire services and emphasized articles of human and general interest. Articles specifically dealing with medical issues and AIDS therapeutics received both numerically and proportionally broader coverage in the CDN but protest activities were evenly represented.

Keywords: AEGIS, Newspapers, Acquired Immunodeficiency Syndrome, North America, Canada, San Francisco, Human, ICA7KWDaegis,newspapers,acquiredimmunodeficiencysyndrome,northamerica,canada,sanfrancisco,human,ica7
910616
WD4260

Copyright © 1991 - International AIDS Society (IAS). Reproduction of this abstract (other than one copy for personal reference) must be cleared through the IAS.